Giving the halls and walls something to bark about.
Executions of this plan included hand-painted historical visual and verbal brand elements, player pillars from every decade and a unique way to highlight SEC and National Championships. Most recently, I partnered with HOK in their $60 million renovation of Sanford Stadium to do wayfinding and identity work for their premium club.
MY ROLE
+ Fan & Venue Audit + Illustration + Design Development + Wayfinding + Construction Documents + Production Administration + Premium Experience Brand + Premium Whitespacing
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